If you are an entrepreneur or business owner of a Micro, Small and Medium Enterprises (MSMEs), you are part of the most competitive business group in the Philippines. MSMEs accounted for 99.52% of operating firms according to the Philippine Statistics Authority. The more your competitors are, the more entrepreneurs and business owners need to gain control of their business in all levels.

According to the 2018 SME survey, “Drivers of SME Competitiveness in the Philippines,” by Asian Institute of Management’s (AIM), 34.4% of 480 respondent-firms recognized competition as their biggest challenge. Moreover, 94.8% used technology in business functions especially in finance and accounting, operations, and customer relationship and management. Despite this, their exposure to advanced solutions cloud-based technology was not extensive especially with cloud-based technology.

Use of cloud-based technologies digitize a business process. Prominent issue arises amongst MSMEs due to inconsistency amongst business units from operations, finance, and accounting up to customer relations. This makes Enterprise Resource Planning (ERP) beneficial to automate various business components. Upgrade business performance by utilizing the world’s most deployed cloud ERP solution through NetSuite ERP and grow with your customers with NetSuite CRM+.




NetSuite ERP is engineered to scale with businesses as they grow and to streamline mission-critical processes. It gives companies the tools they need to accelerate growth and drive innovation. With NetSuite ERP:

·         Achieve agility, flexibility, and scalability which enables businesses to innovate and grow through ERP cloud solution.

·         Obtain real-time accounts and visible data which indicates business performance and general insights regarding the company.

·         Transform business system into a highly automated ERP cloud with less data entry errors and more accurate reports.


The following are the business processes and how NetSuite ERP will help you maximize business efficiency:

·         Financial Management – merge comprehensive financial management and applied business intelligence to enable quicker and better decision-making.

·         Financial Planning – lessen cycle times and improve preparation method through an insightful budgeting and forecasting solution. 

·         Order management – speed up the order-to-cash cycle by integrating finance, fulfillment to pricing, and sales order and returns management.

·         Production Management – competently market your products by utilizing real-time visibility in the processes of production management.

·         Supply Chain Management – implement and sustain supply chain and distribution management through a common integrated network.

·         Warehouse and Fulfillment – operate inventory and inbound/outbound logistics in real-time whilst reducing overall ownership costs.

·         Procurement – boost procure-to-pay process accuracy while maximizing cost-certainty.




NetSuite’s Customer Relationship Management (CRM+) software is the only cloud solution that delivers a real-time, 360-degree view of your customers. NetSuite CRM+ provides a seamless flow of information across the entire customer lifecycle—from lead to sales order, upsell, cross-sell, and support. With NetSuite CRM+:

·         Streamline a wide-range of quote and order managing software which provides accurate quotes and approved sales orders.

·         Improve productivity by delivering real-time reports and analytics through a unified and holistic view of customers with the ERP cloud.

·         Enhance business performance with developed forecasting, commission, and quote management capabilities.

·         Channel marketing processes to efficiently operate global sales, effectively enterprise services, and quickly cater to customers.


The following are solution highlights and how NetSuite CRM+ can help you grow your company:

·         Powerful Sales Force Automation – provide accurate details on opportunities and potential revenues to sales team in real-time.

·         Advanced Sales Forecasting and Quota Management – establish reliability, predictability, and confidence in the sales process through these capabilities.

·         Comprehensive Upsell, Quote, and Order Management – effortlessly turn accurate quotes to approved sales orders that flow to your finance system for processing.

·         Automated Incentive Compensation Management – deliver efficient control of sales compensation which frees the sales team from time-consuming compensation estimates.

·         Out-of-the-Box Marketing Automation – streamline marketing processes across platforms such that campaigns can be aligned more with sales efforts.

·         Real-Time Dashboards, Reporting, Analytics, and Planning – access latest reports and track personalized Key Performance Indicators (KPIs) of sales, marketing, and service teams.

·         Integration with Ecommerce Platform – Supervise and evaluate transactions online and automatically record every customer interaction or prospect.



Through NetSuite’s ERP solution, access to accurate information allows better decisions to be made more quickly in which redundant processes will also be eliminated. Additionally, lowered overall business costs can also be observed. Along with this, NetSuite CRM+ supports great transformation of customer experience with the company which also offer valuable insights, increase efficiency of sales organizations, and boost revenue. On top of that, you can also incorporate NetSuite CRM+ with your current ERP system.

What’s waiting for you? A whole new level of improved business performance and redefined customer relationship by being with Oracle NetSuite today. Inquire Now and have a more competitive business.



About the author:

Eliza Tarlac is a content writer for Marketing. She is a graduate of Bachelor of Arts, Cum Laude, major in English Language Studies from the University of Santo Tomas. As a writer, she is passionate in technical, academic, and creative writing where she strives to transform ideas and concepts to help businesses deliver their message and establish their brand.